Bacardi Rus
Bacardi is the world's largest and fastest growing privately owned spirits company, driven by seven generations of the Bacardi family.
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Bacardi Rus
Bacardi is the world's largest and fastest growing privately owned spirits company, driven by seven generations of the Bacardi family.
The locals, accustomed to the traditional drink “ron”, tart and sharp, enthusiastically greeted the new blended rum BACARDI. The newly emerging Cuban middle class appreciated the soft, light, aged taste of blended rum, branded with an elegant and mysterious black bat on the label.
The invention of Bacardi marked a real revolution in the world of strong alcoholic beverages, marking the beginning of a new culture of making cocktails. This culture, like the legendary rum, is still popular today.
Persistence, quality, credibility, creativity and innovation are the principles that have helped create Bacardi's rich legacy, from an impressive portfolio of premium spirits to iconic architecture.
The history of Bacardi, known for its exceptional quality of products, began in Santiago de Cuba on February 4, 1862, when Don Facundo Bacardi Masso bought a small distillery. After a series of long, careful experiments with various ingredients, aging and blending, Facundo revolutionized the production of rum: he created a soft, surprisingly light Bacardi spirit, which is now known to the whole world as a premium light rum.
Bacardi Rus
Bacardi is the world's largest and fastest growing privately owned spirits company, driven by seven generations of the Bacardi family.
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