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Launched in 2016 but founded in 2013 by Alexi Robichaux, BetterUp is a mobile-based leadership development platform used by Fortune 500 and enterprise companies. The platform was designed using evidence-based practices for the development and growth of employee leadership and confidence.
The platform offers various tools and services for career coaching, including real-time mentorship and skill-building through virtual sessions where users can work one-on-one with a licensed therapist or career coach. Users can receive coaching through phone, video, or live-chat sessions. Employers providing the BetterUp platform to employees can track employee progress in leadership efficacy, productivity, and happiness.
In 2018, BetterUp introduced its "Extended Network" that provides additional coaching and support features such as nutritional guidance, sleep tracking, effective communication, and more. The platform is intended to provide not only career advice but mental health support and tracking.