Closed Loop (company)

Closed Loop is a digital advertising agency. It is established in 2001 by Lance Loveday. The company is based in Roseville, California, with additional offices in San Francisco, Seattle, Phoenix, Chicago, and New York. Closed Loop’s past clients include PayPal, Amazon Web Services, Huckberry, and Tableau.

Closed Loop provides services in paid media management, consulting services, and advertising audits. For their paid media management services, Closed Loop focuses on managing paid digital advertising channels for clients with an advertising budget of more than $75,000/month. The channels that would be managed by Closed Loop span from social media, search engine, re-marketing, to video advertising.

As for their consulting services, Closed Loop offers their team’s expertise in the field of landing page strategy, advertising analytics, creative development, and international expansion. Advertising audit is another service that Closed Loop caters, which is designed to check a client’s current campaign efforts using Closed Loop’s data analysis software . Clients would receive a report based on their current information database in relation to their current and past digital advertising campaigns.