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The $DAVIS Fan Token, which will give fans unprecedented access to the tournament known as the World Cup of Tennis, was released on November 4th, 2021 at the Kosmos Sports Summit.
The Davis Cup Finals by Rakuten is the first tennis brand to partner with Socios.com, whose roster of 70+ global leading organisations include the world’s biggest football clubs, Formula 1 teams, NBA franchises, esports clubs, MMA brands and much more.
Fan Tokens allow fans across multiple sports verticals to exercise their share of influence within their favourite teams/leagues/clubs. Through Socios.com, fans are empowered to participate in certain club decisions, for example, choosing a goal celebration song in a football stadium, choosing which fighters should go head to head in MMA, and more. Thanks to Fan Tokens, holders receive access to once-in-a-lifetime experiences such as player meet and greets, training day events & much much more.