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Foursquare is a New York City-based company that was founded in 2009 by Dennis Crowley and Naveen Selvadurai. The Foursquare technology platform and various other products are designed to utilize the location of users for targeted advertising and consumer purposes. In addition to its New York headquarters, the company has offices in San Francisco, Seattle, Los Angeles, Chicago, London,and Singapore.
The Foursquare platform utilizes an understanding of location intelligence to yield customer insights to businesses, enabling them to understand and connect to targeted audiences, measure foot traffic, and track advertising campaigns. The Foursquare developer toolkit includes:
- Foursquare Analytics
- Placed powered by Foursquare
- Pinpoint audiences
- Pilgrim SDK
- Places API.
Companies that use Foursquare's technology include:
Snapchat, airbnb, Twitter, Spotify, Yum!, AWS, Uber, Tencent, Apple, Samsung, Microsoft, Snowflake, and Twitter.
Foursquare features four mobile applications, all of which are available for Android and iOS except Marsbot (IOS only)
