Ivan Khokhlov was very entrepreneurial from a young age. He made his first serious living at the age of 17, in 2003.
After leaving school, Ivan entered Tyumen State University. He also studied at SKOLKOVO, the Moscow School of Management.
In 2014, in Yekaterinburg, Ivan Khokhlov, together with his wife Irina Golomazdina and her sister, decided to establish their own clothing brand. The company's initial investment was an investment of two million rubles.
The brand began to grow rapidly. Now the brand is one of the largest among domestic manufacturers. It is also important that the brand actively maintains its social networks, in particular Instagram and YouTube channel.
Today 12 storeez produces clothes, shoes and accessories not only for girls, but also for men.
