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Lululemon is a Vancouver-based athletic apparel company. It was founded in 1998 and has stores located throughout eighteen countries. The brand is known for its apparel and the community that is associated with the brand, which is centered around physical activities, such as yoga, and offers a loyalty reward program known as the "Sweat Collective."
Lululemon sells athletic apparel under the categories women, men, accessories, and shoes. The company sells its products brand-new, and it also has an option to buy its products used or to trade them in for a discount on a future purchase at Lululemon.
Some products that are offered in the women's section include leggings, flare pants, sweatshirts, tank tops, t-shirt dresses, sports bras, and underwear.
In the men's section, apparel such as shirts, hiking shorts, sweatpants, and jackets can be purchased.
Lululemon offers accessories for athletic activities. Some examples include hats, armbands for running, gym bags, and water bottles.
In 2022, the company started launching its shoe collections. Lululemon offers lightweight running shoes and post-workout slides.