Funding Round attributes
PassEntry, a London-based digital pass issuance startup, has successfully closed a £5.2 million funding round. The round was led by Acurio Ventures and Bonsai Partners, two investors who have supported the company's vision of simplifying the distribution and management of digital passes.
Founded by Nico Cary, CTO, and Josh Shepherd, COO, PassEntry provides businesses with a platform to issue and manage digital passes. These passes include a range of use cases, from loyalty cards and event tickets to membership passes. PassEntry’s solution ensures that businesses can offer a seamless, intuitive experience for their customers through integration with Apple Wallet and Google Wallet, allowing end users to store and access their digital passes directly from their smartphones.
The funds raised in this round will be used to accelerate the company’s growth. Specifically, PassEntry plans to increase its customer base and expand into five new countries. A particular focus will be placed on North America and the Asia Pacific region, where the company sees significant potential for growth in the digital pass market.
PassEntry’s platform has already been adopted by businesses looking to simplify their operations and improve customer engagement by digitizing their passes. By leveraging the power of mobile wallets, PassEntry enables businesses to offer customers a convenient and eco-friendly alternative to physical cards and tickets. This digital approach not only enhances the customer experience but also provides businesses with a more efficient and scalable solution for pass distribution and management.
Nico Cary, CTO of PassEntry, emphasized the company’s mission to simplify digital pass management for businesses worldwide. "We want to provide an effortless and secure way for businesses to engage their customers through digital passes, making the experience as seamless as possible," he said.
The £5.2 million in funding will allow PassEntry to expand its product offering, enhance its platform’s capabilities, and broaden its reach into new markets. As businesses increasingly shift towards digital solutions, PassEntry is positioning itself to meet the growing demand for secure and user-friendly digital pass management systems.
With this new funding, PassEntry is poised to continue growing its presence globally and help businesses streamline their operations while providing customers with a modern, convenient way to interact with loyalty programs, events, and memberships. The company’s expansion plans are expected to strengthen its position in the digital pass sector, further solidifying its role as a leading player in this emerging market.
