Patent attributes
A mobile display and marketing apparatus, including a self-propelled vehicle having an interior storage area accessible from an exterior of the vehicle; and a product display unit including a first part and a second part, wherein the second part is movable relative to the first part between a first position, in which the second part is received in the first part, and a second position, in which the second part extends away from the first part. The product display unit is characterized by a first, disassembled configuration in which the second part is in the second position thereof and at least the first and second parts are entirely contained in the interior storage area of the vehicle, and a second, assembled configuration in which the first part is partially disposed in the interior storage area of the vehicle and extends outwardly to the exterior of the vehicle, the second part is in the second position thereof, and at a first support is connected to the second part and extends therefrom to contact the ground or other support surface to support the product display unit.