US Patent 10114805 Inline address commands for content customization

Systems and methods involve updating a portion of a network document, while leaving the rest of the document unchanged. A computing device may provide a network document for display. The computing device is configured to receive a request via a command line that identifies a portion of the network document as well as a change to be made to that portion of the network document. Upon receiving the request, the computing device is configured to update only that portion of the network document that was identified in the request to reflect the change indicated. The update is then displayed by the computing device.