Patent attributes
A wagering game system configured to perform operations to transmit to a mobile device, via a wireless communication device of the gaming system, an offer for presentation via the mobile device in response to detecting that the mobile device is located at a casino. The offer is associated with a wagering game machine within the casino. The operations can further include detecting, via an electronic tracking device associated with the wagering game machine, an electronic identifier provided from the mobile device. For instance, the mobile device can provide the electronic identifier to the wagering game machine. The operations can further include associating, via an electronic processing unit of the gaming system, the offer with the wagering game machine in response to detecting the electronic identifier.