Patent 10127856 was granted and assigned to Samsung on November, 2018 by the United States Patent and Trademark Office.
Disclosed are a display apparatus and a control method thereof, the display apparatus including: a display unit which includes a plurality of pixels with an organic light emitting diode (OLED); a power supply which supplies power to the display unit; an image processor which processes an image signal in accordance with the plurality of pixels; and a controller which divides the frame into a plurality of sub-frames, assigns bit weights to each of the divided sub-frames, and controls the power supply to supply a voltage which is adjusted by the assigned bit weights in accordance with the sub-frames to the display unit.