Patent attributes
A non-transitory computer readable storage medium has instructions executed by a processor to host a proxy identity depot service application program interface to provide communication channels for proxy identity enabled applications operative on client devices. A proxy identity depot has a proxy identity management service, a proxy identity reputation service and a proxy identity transfer service. The proxy identity depot includes proxy identities for a real user, where each proxy identity has its own identity attributes to protect primary identity attributes of the real user and thereby each proxy identity is operative as a personal privacy proxy.