Patent attributes
In an embodiment, a cohort to target is identified, the cohort including a plurality of members of a social networking service having member profiles that all share at least one attribute value. A minimum number of eligible members needed to provide relevant statistical insights from confidential data submitted by eligible members of the cohort is identified. Then, based on an assumed response rate for eligible members of the cohort, a total number of eligible members in the cohort, and the minimum number of eligible members needed to provide relevant statistical insights, it is determined that an estimated amount of responses to invitations to submit confidential data to eligible members of the cohort is less than the minimum number of eligible members needed to provide relevant statistical insights. In response to the determination, the cohort is altered to include eligible members from at least one other cohort, and the process repeated.