The synchronized and integrated architecture and method disclosed here provides a continuous visual experience for different players across different platforms and engages them at different levels as they access a particular game within a virtual gaming arena from the different platforms. Each of the players may have a unique and different visual experience, depending upon the gaming platform a player uses. The architecture facilitates access to video gaming applications via personal computers, via mobile devices, via game consoles, via tablets or the like. In some instances, a single player can play a particular game including a main component and a sub-component from the different platforms, where play in the sub-component is seamlessly integrated into the main component.