Patent attributes
Systems, methods, and computer program products for communicating information to a mobile device in response to the mobile device receiving a beacon signal from an electronic tag. The electronic tag includes a near-field communication module configured to transmit a near-field beacon signal encoded with a universally unique identifier. The near field communication module may transmit the near-field beacon signal periodically or in response to the electronic tag receiving an interrogation signal from the mobile device. In response to receiving the near-field beacon signal, the mobile device queries a database using the universally unique identifier encoded in the beacon signal. In response to receiving the query, the database searches for data associated with the universally unique identifier and transmits the data to the mobile device for display to the user.