Patent attributes
A method identifies and filters winning clarifications of content. A content clarification server receives a language element from a client computer, and extracts and marks for clarification a concept among the language element. The content clarification server launches an auction bidding process for replacing original language associated with the concept, and receives sponsored alternatives to the original language from multiple content clarification provider servers. The content clarification server generates an organic alternative, and then assigns a score to each of the sponsored alternatives and the organic alternative. Based upon the respective assigned scores, the content clarification server identifies a winning alternative, which is delivered to the client computer as a replacement for the original language associated with the at least one concept.