US Patent 10579834 Method and apparatus for facilitating customer intent prediction

A computer-implemented method and an apparatus facilitate customer intent prediction. The method includes receiving natural language communication provided by a customer on at least one enterprise related interaction channel. Textual data corresponding to the natural language communication is generated by converting one or more non-textual portions in the natural language communication to a text form. One or more processing operations are performed on the textual data to generate normalized text. The normalized text is configured to facilitate interpretation of the natural language communication. At least one intention of the customer is predicted, at least in part, based on the normalized text and a reply is provisioned to the customer based on the predicted intention. The reply is provisioned to the customer on the at least one enterprise related interaction channel in response to the natural language communication.