US Patent 10885547 Monitoring effectiveness of advertisement placement

A method and system for presenting an advertisement and determining site placement effectiveness of a visual display of an advertisement. A facial scanner is positioned relative to the visual display with a coverage range of the viewing area in front of and peripheral to the visual display. A server to which the scanner is coupled has controlling facial recognition software to identify and track unique recognized faces, A synchronization and timer mechanism configured to synchronize a visual display of a specific advertisement with captured scanned facial recognition of the unique recognized faces and the time that a specifically face is within the viewing area including interrupted time.