Embodiments of the present invention describe virtual object placement in augmented reality environments. Embodiments describe, determining a physical meeting room structure based on the meeting data and user data and identifying, by an augmented reality device, a physical room layout in which a first user is located. Embodiments describe determining an augmented room layout for the first user based on the identified physical room layout, in which determining the augmented room layout comprises: executing an optimization algorithm, and computing an optimization score for each iteration of potential room layouts produced by the optimization algorithm. Additionally, embodiments describe generating an augmented reality representation of a meeting environment tailored to the physical room layout based on the physical meeting room structure and the augmented room layout, and displaying to the first user the augmented reality representation of the meeting environment.