Examples are generally directed to techniques for controlling a temperature of a blade in a wind turbine system. One example of the present disclosure is a method of controlling a temperature of a blade in a wind turbine system. The method includes setting a target temperature, inputting physical conditions of the blade and ambient conditions about the blade into a processor, outputting a minimum amount of energy to a heating element of the blade required to reach the target temperature based on the physical conditions and ambient conditions, and adjusting the energy provided to the heating element to reach the target temperature.