US Patent 10992985 Methods and apparatus to determine engagement levels of audience members

Methods and apparatus to determine engagement levels of audience members are disclosed. An example method includes capturing, with a sensor, image data depicting an environment in which a first media device is to present media. Analyzing the image data to determine whether the environment includes a second media device emanating a glow. When the environment includes the second media device emanating the glow, calculating an engagement for a person in the environment with respect to the first media device, the engagement being calculated based on a characteristic of the second media device emanating the glow.