US Patent 11023554 Generating contexts based on intent description of content provider

Techniques for improving dynamic content retrieval are described. In an example, a computer system may receive, from a content provider device, an intent description associated with providing content at a network resource. The computer system may determine a goal and a predicate based on the intent description and may select a workflow from a plurality of workflows based on the goal and the predicate. The workflow may be associated with determining a context of a network document based on historical behavior data of visitors to the network resource and on a taxonomy of the network resource. The computer system may determine the context based on an execution of the workflow, the historical behavior data, and the taxonomy. The computer system may store an association between the context and the content. The association may be usable to select the content for presentation in a network document of the network resource.