Data lineage including a plurality of levels can be received. A configuration also can be received. A three dimensional (3D) virtual reality (VR) model can be built, the 3D VR model including a plurality of floors based on data lineage content corresponding to the plurality of levels and the configuration. The 3D VR model can depict, on at least a first of the plurality of floors, a plurality of rooms of a virtual building representing data elements and hallways of the building representing data flows between data elements. A view of the 3D VR model can be displayed on a display device, wherein the 3D VR model is configured for a user to navigate the plurality of the rooms and hallways of the virtual building to determine lineage of data.