Patent attributes
A method, system and computer program product are disclosed for using shoppers for in-venue pick up of online orders. In an embodiment, the method comprises determining that an online order has been placed by a first shopper for a product in a venue, identifying a second shopper in a specified area to get the product, sending to the second shopper a message including a promotional offer in exchange for getting the product, receiving the product from the second shopper, and in response to receiving the product from the second shopper, honoring the promotional offer. In an embodiment, the second shopper is identified in a specified area relative to the venue. In an embodiment, the method further comprises determining a cost associated with getting the product in the store; and generating the promotional offer based, at least in part, on this determined cost associated with getting the product.