US Patent 11062330 Cognitively identifying a propensity for obtaining prospective entities

Embodiments for cognitively identifying a propensity for obtaining white space target entities by a processor. Similarities between one or more potential target entities and current entities may be compared according to structured data and unstructured data. A propensity to engage in a transaction agreement may be determined for the one or more potential target entities according to the similarities and historical transaction agreements.