Is a
Patent attributes
Patent Jurisdiction
Patent Number
Date of Patent
July 13, 2021
Patent Application Number
16380139
Date Filed
April 10, 2019
Patent Citations Received
Patent Primary Examiner
Patent abstract
Confidence of attentiveness of a consumer of a media object on a media playback device is estimated by detecting a user action performed on a mobile computing device while or soon after the media objects are presented; responsive to the user action detection, retrieving descriptors for the media object; correlating the detected user action and the descriptors; if sufficiently correlated, determining a degree of confidence that the user is attentive to the media object; and recording the one user action, the media object descriptors, and the degree of confidence into digital results into computer memory.
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