US Patent 11068917 Prediction of business outcomes by analyzing image interests of users

A method and a system for predicting business outcomes by analyzing image interests of users are provided. The method includes generation of predictor models based on sample data of tests users. The sample data includes historical data of the test users, images that are of interest to the test users, and answers provided by the test users to psychometric questions. The predictor models are then used to predict psychometric features and business outcomes for a target user based on target data of the target user. The target data includes images that are of interest to the target user, historical data of the target user, and answers provided by the target user to the psychometric questions.