US Patent 11120490 Generating video segments based on video metadata

A video segmenting system identifies a product for sale in a video and determines one or more attributes of audio and video content within the video. The video segmenting system determines a video segment within the video that is associated with the product for sale, based on the attributes. The video segmenting system generates a tag that associates the product for sale with the video segment and sends an indication of the tag to a user device. Once the video is played on a user device, the user device detects a search query about the product for sale. Using the tag, the user device can display a marker on the user device corresponding to the location of the video segment within the video.