A control device for a system generates a virtual viewpoint image based on image data obtained by performing imaging from a plurality of directions using a plurality of cameras. The control device includes an obtaining unit configured to obtain game information specifying a type of game which is a target of imaging performed by the plurality of cameras, a storage unit configured to store information for associating the game information obtained by the obtaining unit with setting information of the system, and a setting unit configured to perform a setting process of the system based on the game information obtained by the obtaining unit and the information stored in the storage unit.