Patent attributes
Methods and apparatus for adjusting model threshold levels are disclosed. An example apparatus includes memory; and processor circuitry to execute machine readable instructions to: generate an adjusted count of users by applying an adjustment factor based on volume estimates and an updated total volume target to an absolute count of users; and adjust the model threshold based on the adjusted count of users by: determining a decreased model threshold, the decreased model threshold being less than the model threshold; determining a decreased model total based on lookback model score data, the decreased model total corresponding to a number of users that studies the decreased model threshold; and when a first difference between (A) the decreased model total and (B) adjusted absolute count of users is smaller than a second difference, replacing the model threshold with the decreased model threshold.