Patent attributes
Disclosed are some implementations of systems, apparatus, methods and computer program products for tracking electronic mail (email) events. Upon generating an email, a database entry including an email identifier associated the email is stored. A notification received from a client device is processed, where the notification indicates that the email associated with the email identifier has been opened. Responsive to processing the notification, the database entry associated with the email is identified using the email identifier and event information of the database entry is stored or updated to indicate that the email has been opened. The database entry associated with the email identifier is updated to include attributes of the email, where the attributes include a recipient identifier identifying a recipient of the email. Status information associated with the email may be provided using the database entry, where the status information indicates that the recipient has opened the email.
