Systems and methods for controlling performance of a digital character depicted at a display device are disclosed. According to at least one embodiment, a method for controlling performance of a digital character depicted at a display device includes: determining a presence of a person located in a physical environment; and in response to determining the presence of the person, facilitating control of the performance of the digital character depicted at the display device by a human operator, by an artificial intelligence (AI) game-engine, or by a combination thereof.