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US Patent 11501323 Augmented reality store and services orientation gamification

Patent 11501323 was granted and assigned to Wells Fargo on November, 2022 by the United States Patent and Trademark Office.

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A method implemented on an electronic computing device includes identifying a user of an augmented reality (AR) device. Profile information is obtained for the user based on the identity of the user. An interactive game is activated on the AR device. The interactive game is tailored to the user based on the profile information. One or more rewards are provided to the user for implementing aspects of the interactive game.

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