Patent attributes
A content model data base stores past target information, which includes past first video information acquired in advance, reference IDs, which are linked with the past target information, and which correspond to contents, and three or more levels of degrees of content association between the past target information and the reference IDs. A first acquiring unit acquires the target information from a user terminal, a first evaluation unit looks up the content model database and acquires ID information, which includes the degrees of content association between the target information and the reference IDs, and an output unit outputs the contents corresponding to the ID information. After the output from the output unit, the ID information, acquired by the first evaluation unit, is stored in an ID history unit.