Patent attributes
Methods, systems, and computer readable medium include receiving, from a user device, a request for a digital component, determining an attribute of the user based information provided by the user or information contained in the request, identifying a behavioral model corresponding to the attribute, dynamically altering a presentation of an item depicted by the digital component based on the identified behavioral model, determining that the user corresponds to an underrepresented segment of a user population in a database containing information about the item, and in response, generating a digital component that includes the dynamically altered presentation of the item, solicits feedback from the user regarding the item, and includes a feedback mechanism, updating the database to include the feedback obtained, and modifying presentation of the item when distributed to other users having the attribute of the user based, at least in part, on the feedback obtained.
