Patent attributes
Per-viewer engagement-based video optimization is disclosed. A request for content associated with a first client is received. A model associated with the first client is obtained. The obtained model comprises at least one of behavior and playback preferences of a viewer associated with the first client. The obtained model is used to determine, for the first client, an optimal set of instructions usable to obtain content. A different set of instructions is determined to be optimal for a second client. The optimal set of instructions determined for the client is provided as output. The first client is configured to obtain content according to the optimal set of instructions determined for the first client.