Patent attributes
Systems and methods generating interactive videos on an automated platform are provided herein. The example methods can include receiving data associated with at least one physical item and receiving video content comprising a visual presentation of the physical item. The method can include receiving a selection of a predetermined template, in which the template comprising a plurality of modules organized in a tree structure. The method can further include organizing the video content into the predetermined template to form organized video content, and embedding an object in a portion of the organized video content to form an interactive video, in which the object is based on the received data and is configured to enable at least one of: (i) user interaction with the physical item; or (ii) a link to a webpage associated with the physical item.