Patent attributes
A method of enhancing a link in collaboration applications includes determining, from content entered into a collaboration application, a string of characters indicating a uniform resource locator (URL). Upon determining the string of characters indicating the URL from the content entered into the collaboration application, the method includes automatically calling a first web service to obtain a representation of content referenced by the URL by sending a request, at least including the URL, to the first web service. The representation of the content referenced by the URL can then be received from the first web service in a format customized for the collaboration application, a computing device on which the collaboration application is implemented, or both.