A custom message food press is provided. The device is a hand held debossing, embossing, and impressing device having culinary and other uses to impress or imprint names, messages, logos, artwork, and designs into or onto food or other substrates. The device includes an ejection panel configured to remove a plurality of impression elements from a peg board carrier plate. The carrier plate is configured to hold the plurality of impression elements in a particular set arrangement for impressing into or onto the food. A cleaning crate is configured to act as the base of the device by attaching everything together for cleaning and storage.