Patent attributes
A messaging system comprising: a user device to: receive a beacon ID from a local beacon device when within a communication distance of the local beacon device; communicate information enabling a merchant database to identify a merchant profile associated with the local beacon device in response to receiving the beacon ID; and receive product message(s) for presentation via a user interface of the user device, the merchant database comprising merchant profile(s), each merchant profile comprising data entries associated with product(s), a user database comprising user profile(s), and a comparison server to: receive from the merchant database a merchant profile associated with a beacon ID obtained by the user device and a user profile associated with the user device from the user database; identify, based on the received merchant profile and user profile, product message(s) for communication to the user device; and communicate the product message(s) to the user device.
