Patent attributes
A public exposure monitored media projection system is presented made up of a media projection subsystem that is configured for attachment to a mobile platform, and which may be selectively enabled. A monitoring subsystem measures public exposure to projected media and supplies exposure measurements. A communications subsystem accepts verification information including media projection subsystem enablement and the exposure measurements. A handicap subsystem offsets the media value associated with the enablement of the media projection subsystem, which is calculated in response to the exposure measurements. Typically, a rewards subsystem provides a reward to an entity (e.g., the media projection subsystem (MPS) owner) in response to the media value offset by the exposure measurement. The system may also include a publically accessible access point, a location subsystem, and a targeting subsystem for selecting a media projection subsystem target geographic location.
