Patent attributes
There is provided a method for generating traffic data indicative of a traffic volume and/or traffic density within a navigable network in an area covered by an electronic map, the electronic map comprising a plurality of segments representing navigable elements of the navigable network. The method generally comprises obtaining data indicative of a count of devices associated with vehicles traversing the navigable element represented by the segment in respect of a given time, wherein the count of devices is based on positional data and associated timing data relating to the movement of a plurality of devices associated with vehicles along the navigable element represented by the segment; and using the determined count data and an scaling coefficient to obtain data indicative of an estimated traffic volume for the segment in respect of the given time, wherein the scaling coefficient is time dependent.