A terminus (8) for a bungee cord (9) comprises a molded base (10) having a flexible loop (11) anchored by a compression sleeve secured to one end; a free end (23) of the loop has an enlargement (22) which fits through a hole (20) into an enlarged portion (17) of a slot (15), thereby to retain the free end of the loop when the loop is under tension. The loop may be plastic coated aircraft cable. One embodiment includes a cleat (28) to permit adjusting the position of the terminus on the bungee cord, but the bungee cord may be fixed to the terminus if desired.