Patent attributes
A retail display hook, structure and method is provided for a product display that is self-facing and is both safe and space-saving. The support structure includes a vertical support for receiving a display hook. The display hook includes a back end member structured for attachment to a vertical support; a product arm member supported by and extending forwardly from the back end member, the product arm member structured to display the merchandise via a self-facing configuration such that merchandise when displayed on the retail display hook migrates forwardly toward the retainer member with the retainer member; and a lubricious surface that can be a fluoropolymer or a silicone surface on at least a portion of the product arm member. The fluoropolymer surface or the silicone surface is configured to provide an approximate near zero static coefficient of friction for merchandise being self-faced on the product arm member.
