Is a
Patent attributes
Current Assignee
Patent Jurisdiction
Patent Number
Patent Inventor Names
Edward E. Rhoads0
Michael F. Roberts0
Simon Banfield0
Date of Patent
December 18, 2007
0Patent Application Number
112350830
Date Filed
September 27, 2005
0Patent Citations Received
Patent Primary Examiner
Patent abstract
An apparatus and method for delivering targeted informational messages includes a computer system for creating a de-identified encrypted PID and de-identified patient transaction data in a retail store for transmission and storage. A subset of de-identified encrypted PIDs are associated with targeted informational messages by the system and transmitted to retail stores, where a targeted message is printed on behalf of the patient corresponding to the de-identified encrypted PID.
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