US Patent 7458920 Weight case

A method of displaying exercise weight components in a retail environment includes disposing a weight case in a retail environment, the weight case including a bottom member and a first side wall attached to the bottom member, the first side wall including a opening formed into an outer face of the first side wall and adapted to maintain an exercise weight component in a substantially upright manner with the bottom member resting on a support surface. A plurality of exercise weight components is maintained by the weight case, at least one of the plurality of weight components maintained in the opening of the first side wall. The exercise weight component maintained in the opening of the first side wall is presented to an observer.