A lens driving device including: a lens barrel having at least one lens therein; an actuator having a tip friction member provided at a leading end of a body thereof to be in contact with a friction member of the lens barrel, the actuator being flexed and bent upon application of power to provide a driving force necessary for driving the lens barrel in an optical axis direction; a preload member compressing the actuator against the lens barrel to keep the friction member and the tip friction member in contact with each other; and a guiding part guiding the lens barrel to move in the optical axis direction, wherein the friction member and the tip friction member are formed of a super-hard alloy.