A product shelf unit specially adapted for yogurt cups and the like, includes a metal base bracket that attaches to a horizontal rectangular bar. A plastic tray is slidably received on the base bracket which has two elongated walls which slide within the hollow interior of elongated walls in the tray. The base bracket includes lateral projections that engage stop members in the tray which keep the tray in a rearward position. The front end of the tray is lifted up, allowing it to slide forwardly for restocking.