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US Patent 7802280 Approving transcoded advertisements in advertisement front end

Patent 7802280 was granted and assigned to Google on September, 2010 by the United States Patent and Trademark Office.

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Patent
Patent
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Patent attributes

Current Assignee
Google
Google
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Patent Jurisdiction
United States Patent and Trademark Office
United States Patent and Trademark Office
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Patent Number
78022800
Patent Inventor Names
Jason Bayer0
Bryan McQuade0
Daniel J. Zigmond0
Greg Hecht0
Date of Patent
September 21, 2010
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Patent Application Number
117430300
Date Filed
May 1, 2007
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Patent Citations Received
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US Patent 11856272 Targeting TV advertising slots based on consumer online behavior
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US Patent 12075134 Cross-screen measurement accuracy in advertising performance
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Patent Primary Examiner
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Scott Beliveau
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Patent abstract

Advertising parameters and associated television advertisements are received from advertisers. The television advertisements can be designated as pending approval. An automated approval process and a television provider approval process can be utilized to approve or disapprove of the television advertisements pending approval. Approved television advertisements can be provided to the television provider, e.g., by a download process over a network.

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